People on the job hunt aren't the only ones who need to prepare well if they want to get the most out of a job fair. These events are a talent selection hot spot for your HR or recruiting team, but to attract the best candidates, it's important to develop a game plan. If you prepare well you can:
- Save money on advertising for job openings
- Have in-person access to a large pool of qualified candidates
- Engage in face-to-face conversations with people that are most interested in joining your team and making contributions to your company
Every organization should have several factors in place to set themselves up for success. You'll need the right information, attitude, and processes. Know your organization, how you will communicate that to your audience, and how you will follow up with potential candidates. Remember that job fairs are a two-way street—it's about finding and having a dialogue with a candidate who can both benefit from and contribute to your company.
Here are some things to keep in mind as you prepare for your next recruiting event.